Incorporate Digital Marketing Into Your Fundraising Plan
February 10, 2012
Time: 1:00 – 2:00pm Eastern
Join us for an introduction to digital marketing and advertising. Learn best practices for testing your way into online marketing and maximizing ROI. Amy Gonzalez, President of Blueprint Interactive, will walk you through an overview and case study on best practices for integrated marketing. Topics to be covered include:
- Search Advertising
- Banner Advertising
- Video Advertising
- Social Media Advertising such as Facebook
- Remarketing / Retargeting
- Integration with Other Efforts
If you’re looking to turn online support into individuals contributing to your mission, you will not want to miss this session.
Presenters:
Amy Gonzalez, President, Blueprint Interactive
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